Mobile Plus is a private corporation established late 2010 in Egypt, which is the largest market in MENA region. They started with mobile phones trade and became an Authorized Reseller for Apple, Hisense & IKU Products. They have 6 branches in Egypt located in Cairo, Canal, Alex, Delta & Upper Egypt with a strong distribution team.
“GET SWITCHED ON” -MobilePlus
Mobile Plus came to us wanting to transform their brand image. And since a brand’s identity should be anchored in a strong logo along with its whole package to be a successful one. We believe that it’s not a biggie slapping a logo everywhere, there’s always a space for it anyway. But, what’s more important is making it strategic.
So, we worked together on elevating its bits and pieces as a whole till we launched the NEW Mobile plus to the market.
We quickly found a few promising directions. Next, we spent time exploring a few selected directions, testing them to make sure our final decision was justified.
