The world is in constant flux, and we’ve all witnessed that. The question is, will we continue to change with the world?, As we all know change can be bad and good, and that’s okay. We all seek the good side of the change.. the change that can be refreshing, joyful and most importantly that pushes us forward.
And that was what Mobinil wanted to introduce internally. They wanted to announce that they’re becoming Orange. One; because the world is evolving and so should Mobinil. Two; because they’re rising and becoming bigger by leading the new digital era.
So in honor of this, they wanted to create a video that empowers the employees by showing appreciation to all their efforts that has been done through the past years. And assuring them that together, they’ll always keep the pride of their history and the line of success through the upcoming years.
We focused on how they constructed a ladder of growth by highlighting the creation of their powerful heritage and history of achievements.
Going all the way from operating from a very small building that only had 5 employees handling 85,000 subscribers back in 1998. All the way to the great Nile Towers as their headquarters, with 6000 employees handling 33.2 million subscriber in 2015.
RETAJ MECCA has demonstrated a strong positive presence in the minds of the housing industry and customers in Saudi Arabia. It was a successful project and has established a well residential life for its population.
And this is the outcome of days and days of hard work …
